Facial Recognition Experiment

Back to Instructor's Page

Introduction
Method
Analysis

Introduction
The facial recognition experiment is actually a false memory experiment. It takes place over two days.  The purpose is to show that viewing non-target faces incidentally in the same temporal context as target, to-be-remembered faces increases the likelihood that the non-target faces will be misidentified as target faces. To provide meaningful labels to the stimuli in this experiment, the target faces are referred to as "Most Wanted" faces and the non-target faces as "Foils."  The research employs a methodology similar to that used in classic studies of false memory for words not presented in lists (Deese, 1959; Roediger & McDermott, 1995;Underwood, 1965).
« Return to Top»


Method

The faces that subjects see as Most Wanted faces on Day 1 are a random sample of 10 faces from a set of 30 faces that are used in the experiment. The other 20 faces are randomly assigned to a Foils List 1 and Foils List 2, 10 faces per foils list. These list structures, therefore, are different for each person who participates in the experiment.
The experiment begins with a study phase in which research participants examine the Most Wanted faces for a self-selected period of time. We chose not to control for study time as a variable thus this variable varies randomly across subjects and contributes, no doubt, to some of the error variance.
Once the research participants have completed their study period, they are presented with a Mug Book test that consists of the serial presentation of 20 faces. Ten are the Most Wanted faces and 10 are Foils List 1 faces. The order of presentation is random. For each of the 20 serially presented faces, subjects answer the question, "Was this one of the Most Wanted?" Their answers are scored as Hits, False Alarms, Misses, or Correct Rejections according to the chart below.
« Return to Top»
 

List that the Mug Book Face Came From

Judgment

Most Wanted List

Foils List 1

Yes

Hit

False Alarm

No

Miss

Correct Rejection

In addition, these data are combined into the discrimination index referred to as A’ (A-prime) where

Rates are computed as the proportion of judgments that fall into each of the response categories. The resulting number A’ ranges from .50, mere chance discrimination, to 1.00, perfect discrimination. (For information on A’ and other indices of discrimination, see a standard sensation and perception text such as Coren, Porac, & Ward.). In summary, then, five pieces of data are stored for each participant who completes the Day 1 portion of the experiment: Number of Hits, Misses, False Alarms, Correct Rejections, and then the derived measure A’.

When participants return to the Facial Recognition Experiment on Day 2, the program retrieves the list variables that specify which faces were assigned to which list (Most Wanted, Foils List1, and Foils List 2). Based on these, a new Mug Book identification task is constructed. As before, there are 20 serially presented faces. Ten are the Most Wanted faces and the other 10 either Foils List 1 or Foils List 2. The choice is made randomly based on whether the minutes on the system clock is odd or even.

Using two different Mug Books on Day 2 creates a between subject variable for analysis. Research participants who get a Day 2 Mug Book that includes the original Most Wanted faces and 10 previously unseen foils are control subjects. Their performance decline from Day 1 to Day 2 will reflect the effect of time alone on the memory for the Most Wanted faces. But the memories of subjects who get a Day 2 Mug Book that includes the same 20 faces as the original Day 1 Mug Book will be affected by more than just time. Their memories will be affected also by the intrusion of false recognitions that result from seeing a "familiar" face. For that reason, this study of facial recognition is really a study in false recognition: To what extent does seeing a distractor face in the same temporal context as a to-be-remembered face increase the probability that the distractor face will later be falsely identified as one of the to-be-remembered faces?
« Return to Top»


Analysis

One way to address this question statistically is to compare the discrimination index scores for participants in the Control and False Recognition groups. Discrimination index scores are good because they combine information from the four specific measures–Hits, Misses, False Alarms, and Correct Rejections. But it would also be of interest to examine false alarm rates in the two groups because this is a direct measure of the effect that repeating foils should have.

The data to the left show the results of a false recognition study conducted at UM in Fall 1998. The dependent variable in this case is the discrimination index A’. The raw data are given in the table below along with summary statistics.

Raw Data for Discrimination Index

Control

False Memory

Day1

Day2

Day1

Day2

0.94

0.94

0.95

0.79

0.73

0.67

0.95

0.50

1.00

1.00

1.00

0.98

1.00

0.98

1.00

0.95

0.98

0.98

0.98

0.79

0.98

0.95

1.00

0.95

0.98

0.98

0.73

0.85

0.91

0.88

0.98

0.91

1.00

0.79

0.88

0.88

1.00

0.95

0.83

0.79

0.95

0.98

1.00

1.00

1.00

0.95

0.95

0.85

1.00

1.00

0.98

0.94

0.91

0.98

0.95

0.83

0.98

1.00

1.00

0.98

1.00

0.95

1.00

0.95

1.00

0.98

0.95

0.91

0.91

0.91

0.95

0.79

0.98

0.98

0.88

0.65

1.00

0.79

0.98

0.94

1.00

1.00

0.73

0.50

   

1.00

0.88

   

1.00

1.00

   

0.83

0.50

   

1.00

0.90

   

0.83

0.83

   

0.91

0.83

Class Data Summary
 

Day1 Data

Day2 Data

Recognition Measure

False Memory Condition Control Condition False Memory Condition Control Condition

Hits

       
 

M

9.11

9.48

7.78

8.71

 

SD

1.22

0.87

1.60

1.06

Misses

       
 

M

0.89

0.52

2.22

1.29

 

SD

1.22

0.87

1.60

1.06

False Alarms

       
 

M

1.19

0.67

2.19

0.81

 

SD

1.27

1.02

2.08

1.36

Correct Rejections

       
 

M

8.81

9.33

7.81

9.19

 

SD

1.27

1.02

2.08

1.36

Discrimination Index

       
 

M

0.93

0.96

0.84

0.93

 

SD

0.08

0.06

0.15

0.09

 

 

 

The analysis of variance for these data would be conducted as a two-way repeated measures analysis with Days being the repeated factor and Groups being the between subjects factor.
« Return to Top»
ANOVA Source Table
Source SS Df MS F p
Groups

.092402

1

.092402

5.79

.0202

Days

.091156

1

.091156

19.08

<.0001

Groups X Days

.025835

1

.025835

5.41

.0245

Subjs w/ Groups

.734681

46

.015971

   
Days X Subjs w/ Groups

.219720

46

.004772

   
Total 1.177988 95      
Turning to the false alarm data, one sees a comparable result. As shown below, the number of false alarms increased more from Day 1 to Day2 in the False Recognition group than in the control group. 
« Return to Top»
Raw Data for False Alarms

Control

False memory

Day1

Day2

Day1

Day2

1

1

2

3

4

4

2

6

0

0

0

0